The Center Bar is one of the main attractions at Live! Casino Philadelphia. The property recently partnered with JCM Global to install a Clear Digital Signage Solution, a can’t-miss display of bright lights and eye-popping graphics.
The display screen is 46 feet long and 6-1/2 feet tall and is easily seen inside or outside the bar.
Live! Casino Philadelphia is also able to change the messaging on the sign to enhance guest experience.
Casino wanted to make a big impression
Jake Joyce, senior VP of marketing for Live! Casino Philadelphia, said the casinos was looking to make an impact.
“Live! Casino & Hotel Philadelphia is every player’s choice of destination for our fast-paced gaming action and spirited nightlife scene. Our marketing team is continually looking for innovative ways to communicate our exciting offerings to our guests, and JCM’s Clear Digital Signage Solution is a fantastic new tool in our toolbox.
“It allows us to be incredibly creative and reach our guests with messaging and graphics in a new and impactful way.”
When deg the sign, JCM Global researched Center Bar’s vibe, said Dave Kubajak, JCM’s senior vice president of sales, marketing and operations.
“We are thrilled to have been a part of this project. Our job was to create a digital display solution that matches the Center Bar’s energy from live bands to DJ’s spinning tracks, and to further deliver an unforgettable experience at the center of Live! Casino & Hotel Philadelphia.”
performances at Center Bar
Live! Casino Philadelphia is home to a wide variety of musicians and DJs that perform at the popular Center Bar. With a glowing new sign to welcome them in, guests will be hard-pressed to miss any of the action.
Some of the features this month include:
- Friday, June 13: The Business with DJ Sepper
- Saturday June 14: Priceless with DJ Reshaun
- Sunday, June 15: DJ Eric Bartello
- Friday, June 20: Embers The Band with DJ Aiden Scott
- Saturday, June 21: Jumper with DJ Redline
- Sunday, June 22: DJ Freezie
- Friday, June 27: Central Park with DJ Vito G
- Saturday, June 28: Cat5 with DJ Philly Will
- Sunday, June 29: DJ Joey Catz
